04 · Data
Decisions from facts, not hunches.
Clean tracking, one dashboard everybody trusts, and a clear answer to the question that matters: what is actually working?
What changes
The outcomes we work toward
- Leads, calls and revenue tracked end to end
- One dashboard for marketing and sales
- Weekly numbers your whole team understands
Tracking
- GA4 and Google Tag Manager
- Conversion and call tracking
- Server-side tracking
- Consent Mode and privacy controls
Reporting
- Looker Studio and Power BI dashboards
- Marketing attribution
- Sales pipeline reporting
- Weekly KPI digest by email
Data engineering
- BigQuery warehouse setup
- ELT pipelines from your tools
- Data quality checks
- Forecasts and cohort analysis
Pricing
Starting points, in writing
Fixed-price setup · optional reporting retainer
- Analytics setup from $2,500
- Dashboards from $1,500
- Reporting retainers from $1,000/mo
Tools we use
- GA4
- Google Tag Manager
- Looker Studio
- Power BI
- BigQuery
- dbt
- Airbyte
- Python
Accounts are created in your name. We work with the access you grant and hand everything over if you leave.
Questions
About data
We already have Google Analytics. Why touch it?
Many GA4 properties count page views but miss the leads, calls and revenue that matter. We start with an audit and only fix what is broken.
Who owns the data?
You do. Dashboards, warehouses and tracking accounts are created in your name, and we work with the access you grant.
Can you combine our CRM data with marketing data?
Yes. Joining ad, website and CRM data is how you see cost per booked job or per closed deal instead of cost per click.
Where do you want to be in 90 days?
Book a 30-minute discovery call. You will leave with three concrete next steps, whether you hire us or not.